There was a time when people used to communicate through postal services that are writing letters, sending telegrams, etc., and in which telegrams were sent instantly but letters used to take much time to reach the destination. However, now, as the life has changed completely at a faster rate, the communications factors also have changed. The conversation has changed from letters – telephones – land phones installed at residences- mobile phones – phones with the inbuilt camera- smart phones working on internet based operating system, etc. and no idea what new concept is going to rise in future. Indeed, this is the age of the web. It is not that writing letters have stopped, even though those processes are still being followed, the usage of internet is more and found everywhere. The Internet is ruling the people’s mind now. People have become addicted to the phones and are stuck to their phones all the time.
A small child of age below four years to an adult person of age 75 years and above – everyone is making use of smart phones. That is the situation prevailing all over the world. The usage of internet has increased in smart phones nowadays. People are not waiting for their desktop systems or laptops to make use of internet services and search for details over the web. After the facility of internet browsing has been installed in Smart phones, the usage of internet has increased increasing job of an SEO professional.
Instagram – A perfect social media app
Source : acquafire.com
One such application is “Instagram.” Looking at the word, one can say that it is a combination of “Instant camera” and “Telegram.” Instagram is an application developed by Mr. Kevin Systrom and Mike Krieger. Instagram can be used on any system which has in built internet based operating system. It may be a desktop, laptop or smart mobile phones. In short, it can be referred as web based photo sharing application which permits its users to upload or download the pictures or videos and make use of them.
The Instagram app gives the facility of adding locations of the users and then the image may be shared with the person they want to convey the message. The user can do this by using the hashtags to their message and link the individual photos with the message and upload or send the message. In simple words, the user can send a message + his geographical location where he/she is located at that moment+ photos which he/she wants to can be directed at one instant by linking each feature.
Facilities provided by Instagram app
Source : becoming.instafamous.pro
The facilities provided by Instagram application increased day by day. From real photo sharing application, it developed its software in such a way that a 15 seconds video could be shared. This facility was introduced in June 2013 and slowly increased time limit to 60 seconds in March 2016. Then the concept of Multi video posts came into the picture in February 2017 which allowed sharing of videos up to 10 minutes in one app or along with the message.
SEO specific elements
Source : lyfemarketing.com
Since the usage of internet on smart phones has increased, the search function also has grown resulting increase in the work of SEO. SEO means “Search Engine Optimization” and can be referred as a marketing discipline which focuses on the growth in visibility in search engine results. SEO concentrates on all the elements whether technical or creative which is required to improvise rankings, drive traffic on links and increase awareness through qualitative material or posts in the links. The more qualitative the post or message is, the number of times, the website is clicked for information which increases rankings.
So, the primary function of the SEO management is to see that they update the sites with qualitative, fresh and accurate information. Any information found wrong on this web platform; it will not take much time for the users to circulate the negativity of the website. The visibility of the site in the top list will be missing due to negativity. SEO’s are so powerful that they can make or break any organization’s success. SEO strategies help various businesses by providing publicity, income and full-fledged exposure in the market. None of the other marketing strategies are so helpful and profitable. You can get free Instagram likes quickly with the updating of videos, contents, and pictures.
Facilities of SEO
Source : searchengineland.com
The facility of SEO can be availed at best with the help of concerned professionals. You can do the SEO by yourself, but if you concentrate on this strategy, what about your own business. There are many aspects which require your attention. However, there is nothing wrong with learning the concept of SEO. It is not so complex that one cannot master it. It requires dedication and the amount of knowledge you are gaining. The more and more you practice, you may succeed in SEO. However, the time factor counts. A right marketing in the right place at the right time is the best revenue earner. So I would suggest that opting for professional help in SEO management, will not only give you new ideas for marketing but to some extent will share your work load of marketing your products on the web platform and keeping it at the top always. At least, initially you have to take the guidance of an SEO professional.
SEO functions
Source : courtnieevents.com
The function of SEO is not one time. The SEO has to work continuously to develop the required marketing strategies in favor of your Company and has to bring the necessary results. Just because you are paying some amount for the SEO work done, it does not mean immediate results are to be shown. You need to be patient. However, in some cases, the result is shown immediately, whereas in some cases it takes some time to show the result. Not only you, but even the SEO professional also has to be patient and work calculatedly and get the required results.
Usage of such technology is a boon or a curse, is a million dollar question. Whenever any technology is used in a limit, I feel there is no harm in it but when the usage crosses the border limit than no one can stop you from the damage taking place.
Author bio: Karen is a Business Tech Analyst. She is very responsible towards her job. She loves to share her knowledge and experience with her friends and colleagues.
